Kate Designed It
Strategy & Growth

Turn uncertainty into a clear direction.

Clarity → Positioning → Direction → Growth

For businesses that already have the visuals but need to know what to say, who they are speaking to and what to do next.

Sound familiar?

You're good at what you do. So why aren't the right clients choosing you?

It's rarely because someone else is better. It's because within a few seconds, they can tell what that business does and who it's for — and yours doesn't say it clearly enough. I find exactly where you're losing those clients, then turn it into a clear direction you can actually use.

01

See what is holding you back

We uncover where you stand, what is working and where the clearest opportunities are.

45-minute discovery sessionFull brand auditLooking at your strengths and weaknessesCompetitor analysisYour ideal clients and who to target
02

Know exactly what to say

You get a clearer position, message and voice so the right clients understand your value quickly.

Positioning directionContent direction and brand voiceProfile and messaging optimisation
03

Make better business decisions

We review the commercial side and identify practical changes that make the business easier to run.

Business performance reviewPricing and revenue goalsSystems recommendationsPriorities for growth
04

Leave with a plan you can use

Nothing is left as theory. We walk through the strategy together and turn it into clear next steps.

6–12 month brand roadmapRecorded strategy review call30-day check-in callClear next steps
Is this the right fit?

So we're both sure
before you book.

This is for you if

  • You have a business or offer already running, even if the positioning isn't sharp yet.
  • You know you want to grow and attract better clients, but can't quite name what's holding you back.
  • You'd rather make one confident decision than keep guessing at your messaging, pricing and priorities.
  • You want a strategy built around your business, not a template you fill in yourself.
  • You're happy to work through it together — between our calls there's a little thinking and a few short exercises.

This might not be the right fit if

  • You mainly want visuals and already know exactly what you need — a brand identity or website service will suit you better.
  • You'd like everything done for you with no input of your own.
  • You need it delivered this week; this work follows a planned schedule.
  • You're not yet sure you want to invest in strategy at all.

Not sure which one suits you? The Brand Clarity Guide is a £97 written starting point, with no calls.

A lighter starting point

The Brand Clarity Guide

The Brand Clarity Guide

Not ready for a full strategy service? Start here. Tell me about your business and receive a personalised written guide with focused direction on your positioning, messaging, ideal client and what to prioritise next — no calls, just the guide in your inbox.

  • Positioning reviewWhere your brand sits right now and what to adjust so you stand out
  • Messaging directionClearer wording for how you describe and sell what you do
  • Ideal client clarityWho you are actually for and how to speak to them
  • Next-steps planA prioritised checklist of what to fix first, ready to work through independently
Investment
£97

Personalised and written. No call included.

The complete service

The Full Brand Strategy

Investment from
£500

A complete, personalised strategy built around your business, never a template.

Everything you receive

  • 45-minute discovery session
  • Full brand audit
  • Looking at your strengths and weaknesses
  • Competitor analysis
  • Your ideal clients and who to target
  • Positioning, messaging and brand voice direction
  • Content direction and profile optimisation
  • Business performance and pricing review
  • Systems recommendations
  • Priorities for growth and a 6–12 month roadmap
  • Recorded strategy review call and a 30-day check-in call
  • Practical exercises to complete between calls

No jargon here — everything is explained in plain English, so you always know exactly what you are getting.

Here's how The Full Brand Strategy works: we begin with a 45-minute discovery call, I then carry out the research, and we meet again so I can walk you through everything I've found — followed by a check-in call 30 days later. Turnaround is 4–6 weeks from your completed deep-dive form.

Business Strategy & Growth is fully booked for the next three months. Get in touch and I’ll let you know when a space opens.

FAQ

Still deciding?
Here's what people ask.

Choose The Brand Clarity Guide (£97) if you want a concise, personalised written starting point you can work through independently. Choose The Full Brand Strategy (from £500) if you want me to investigate the wider business with you through a discovery call, deeper research, a working session and follow-up support.
No. The guide is a focused written service based on the information you submit, designed for you to read and implement independently. Calls are reserved for the strategy packages.
You don't need to be fully established, but you should have something in place for me to look at, such as a brand, service offering or existing content, so I have a starting point to build from.
Bank transfer or a payment link, with Klarna also available. Full payment is required upfront to secure your spot before I begin.